Xerox Enters Stealth Mode

Yesterday Xerox unveiled their new corporate identity. I have it on good authority that they spent several $M on it’s creation. What message are they sending us?

Possibility 1:

Xerox is about to enter the gaming market (thanks for the X-box logo Microsoft)

Manga printing will be huge (and the only people who don’t hate the comic sans font)

Possibility 2

No one in Xerox management knows there is a gaming market

Hey look at this cool font no one ever uses

You decide.

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